Ariat Appoints New Chief Financial Officer
Dona Fisher to Assume CFO Role Ariat International, the leading manufacturer of performance equestrian footwear, apparel and belts, today named Dona Fisher as its new…
apparel
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Outback Trading Company Launches Their High Performance Shirts Featuring Megaheat Technology
Revolutionary technology combined with Outback Trading Company’s high quality performance apparel equals the best in cold weather layering protection. Outback Trading Company introduces their newest…
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SmartPak Equine Now Offers Point Two Air Jacket
Revolutionary New Tool Helps Riders of All Disciplines Be Safer Riding can be dangerous. Each year thousands of riders suffer serious, even life threatening, injuries…
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Announcing Ariat’s New Addition – Ranchbaby
The New Year is upon us, and we’ve got a brand new addition to our Fatbaby family – the Ranchbaby! The Ranchybaby is an essential…
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Ariat Signs Professional Bull Rider Cody Ford
PBR Up-And-Comer Joins Pro Team Union City, Calif. – December 18, 2009 – Ariat International, the leading manufacturer of performance equestrian footwear, apparel and belts,…
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Equestrian Fashion Canters Into Mainstream
The equestrian look is everywhere. From magazine covers like Self and Vanity Fair, to the runways in Paris and Milan: EQ fashion is hot, hot,…