NEWS RELEASE

WORKMASTER™ TRACTORS FEATURE TRUSTED NAME AND SIMPLE, DEPENDABLE PERFORMANCE AT THE RIGHT PRICE

For Immediate Release

New Holland, PA (October 30, 2009) — New Holland’s new WORKMASTER™ tractors bear a trusted name, and the same important qualities that made the original WORKMASTER tractors so popular in the 1960s. True to the original models, New Holland’s new WORKMASTER tractors are dependable, basic workhorses that are simple to operate and easy on the wallet.

The 45-hp WORKMASTER 45 and 55-hp WORKMASTER 55, which replace New Holland’s popular TT45A and TT50A tractors, are powered by proven, fuel-efficient, four-cylinder New Holland engines. The engines are Tier III emissions compliant and can be operated with diesel or B5 biodiesel fuel. They deliver quiet start-ups and smooth, quiet operation.

Just like the originals, the new WORKMASTER tractors are built to work hard and last long. Their strong, cast iron axles effortlessly handle the stress and strain of heavy loader work. Big three-point hitch lift capacity (more than 2,500 lbs. on the WORKMASTER 55) means the tractor can manage larger implements. And for added traction and better performance in tough, slippery conditions, WORKMASTER tractors are available with a front-wheel-drive axle option.

Simple and reliable With an 8×8 transmission with four constant mesh gears in two ranges, WORKMASTER tractors provide speeds to match any task, from mowing to loader work. Gears are set up in a simple H pattern, and shuttling between forward and reverse is easy. A synchronized mechanical shuttle lever, conveniently located to the left of the steering wheel, makes controlling the loader a cinch.

The comfortable, open operator station is designed for operator convenience with plenty of foot and leg room. Controls are easily accessible right next to the seat, and bright, clear, analog instrument gauges are easy to read. The suspension on the deluxe, contoured seat adjusts for operator comfort. The sloped hood and rounded fenders provides outstanding visibility, another big plus for loader work. And the vertical exhaust directs noise, heat and fumes away from the operator.

New Holland’s WORKMASTER tractors are expected to be available at New Holland dealerships in early 2010. MSRP for these tractors starts at approximately $15,600 (C$21,000).

About New Holland New Holland is a world leader in agricultural, utility and construction equipment. New Holland sells and services an innovative and diverse line of equipment, including a full line of tractors as well as hay and forage equipment, harvesting, crop production and material handling equipment.

Sales, parts and service are provided to customers by New Holland dealers throughout the United States and Canada. There are more than 1,100 New Holland dealerships located throughout North America.

For more information on New Holland equipment, contact your local New Holland dealer or visit the New Holland Web site at www.newholland.com/na.

For more information, contact: Phone: (610) 621-2253 [email protected]

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