Jennifer Foster Speaks At Women’s Horse Industry Conference

“Making and Managing Your Money In The Horse Industry” was the topic of a presentation given at the Women’s Horse Industry Conference, November 3-4. 2009 in Louisville. Jennifer Foster, president of EQ Bookkeeping, presented a one hour seminar to equine business owners to help them better understand how to make money in their industry.

Topics and examples were discussed including the top four reasons horse businesses fail, completely understanding the costs associated with providing a product or service, the importance of budgeting, record keeping and preparing accurate and timely financial statements.

“Getting people to listen about financial things in a group setting isn’t always easy. Especially, to a group that spends most of their time outside with their horses and not inside with their accounting. But Jennifer Foster not only made it interesting but fun,” said Catherine Masters, Executive Director of Women’s Horse Industry. “Her talk was so relaxed and easy that all of the attendees sat and listened and took notes. She took a lot of the mystery out of how people in the horse industry can become profitable. And, I know that many of them will realize that being in the horse industry can be profitable with the right financial management and planning.”

Jennifer Foster, CMA, CFM is President of EQ Bookkeeping LLC, a firm offering specialized bookkeeping/accounting services for the equine industry. She is a family owner of Arabian horses and her husband and children ride competitively. She’s been riding horses since the third grade. Her recreational time is spent at shows, including the Youth Nationals in Albuquerque, New Mexico, and the U.S. Nationals in Tulsa, Oklahoma. Her company, EQ Bookkeeping provides specialized bookkeeping and accounting services for the equine industry. In addition to full service virtual accounting, they provide consulting services focused on improving profitability for their horse business clients. For more information, visit www.eqbookkeeping.com.

Foster is available for speaking engagements. To schedule her for an appearance, call EQ Bookkeeping at (877) 399-8920 or email [email protected].

For additional information on the Women’s Horse Industry, please visit www.womenshorseindustry.com or call (615) 730-7833.